Our mission is to use our skills, experience, and knowledge to assure your brand is UNFORGETTABLE. We have spent more than two decades obsessed with the power of Social Media and Technology. Learning countless new concepts and technologies with one goal in mind, to help passionate people (like you) bring their dreams to life – and share those dreams with their core audience (aka raving fans).
Our Philosophy
We believe being honest and authentic with your audience (customers, clients, users) is the only way to build a successful and lasting business. We believe in helping our clients build a legacy they can be proud of achieving. This means we don’t use fad marketing techniques or devious design tactics just to make a quick buck.
We do take a science-backed approach to marketing and design – based on user data and industry best practices.
We respect our clients – and the audiences they serve. We value integrity, character, and hard work – and we only do business with mission-driven companies and brands who share our values.
People of integrity and honesty not only practice what they preach, they are what they preach.
Our Process
Discovery
Define The Problem(s)
Brainstorm Solutions
Design/Develop
Implement
Launch
Web Development
Rockstar Web Development
Web Development is what happens under the hood
Web Development deals with the CMS (Content Management System), and programming languages that power your website – similar to the engine in your car. This is often referred to as the back-end of a site.
For example, our CMS of choice is WordPress which is built in PHP, CSS, jQuery, and JavaScript. Fun fact, WordPress currently powers 39% of the web.
We are gonna get a little geeky on you now – but we’ve been using WordPress a long, long time. Since before most people even knew it existed. In fact, our friend Matt was the co-founder of WordPress – and our friend Christine named it.
Before WordPress we used everything from Movable Type to GreyMatter – to b2 & b2Evo. WordPress was actually a fork of b2 – which is why it’s released under a GPL License.
Now – if that all sounded like Greek to you – have no fear. The Cliff Notes version is: WE ARE WORDPRESS EXPERTS.
Web Design
Stunning Web Design
Web Design is your shiny new car in the driveway
Web Design deals primarily with what your clients and customers see. This is often referred to as the front-end of a website.
The layout, graphics, colors, design, and to some degree even the functionality (particularly when a user is engaging with the site) are all part of Web Design.
Web Design can also include User Experience Design (UX) – and User Interface Design (UI), as well as Information Architecture (IA). UI is what users interact with (for example a form on your website) – UX is the way in which they interact (the interactions they take) – and IA is how the information users interact with is organized and structured.
Whether you need a site your clients can access on a mobile phone, iPad, or desktop (this is called Responsive Design) – we can help!
Print & Graphic Design
Look UNFORGETTABLY Good
Print & Graphic Design is what makes you stand out
From Facebook Header Graphics to Business Cards and Brochures – if you can imagine it – we can design it. One of our specialties is creating Pitch Decks/Speaker Decks for our clients. So, if you’re a professional speaker looking to up your game – get in touch today!
Our goal is to help you create a brand as memorable as you are.
Social Media Marketing
Grow Your Online Community
Social Media Marketing is how people engage with your Brand Online
We define Social Media as “Word-Of-Mouth or Community-based marketing that leverages Technology as a Platform for conversations”.
In fact, our definition of Social Media (written in 2008 by our co-founder Erica) is still used in College Textbooks on Digital Marketing to this day!
Erica was also responsible for getting the first Congressman on Twitter. He sent the first Tweet from both The Oval Office and the House Floor. In addition, she made history by sending the first Tweet to the @Twitter handle after they added the vowels (Fun Fact: Twitter was previously TWTTR).
We pride ourselves on understanding new and emerging platforms – including being early adopters of everything from Twitter, Facebook, UStream, YouTube, Triller, Instagram, Digg, Delicious, Magnolia, Qik, Peach, Plurk, Loopt, Foursquare, Swarm, Gowalla, Signal, Telegram, Stationhead, Anchor, LinkedIn, Discord, Slack, etc – to being invited into the Alpha release of platforms like Clubhouse (we have been on since before it was available in the app store) – and we joined TikTok when it was still Musical.ly.
That said, while we enjoy learning new platforms – we also know – shiny & new can often distract from building a true social strategy. We don’t chase platforms – and we don’t chase algorithms. Instead – we take a science & human psychology based approach – and when in doubt we still consult the book that started the Social Media Revolution – The Cluetrain Manifesto.
We know, at the end of the day, solid strategy – and engaging/entertaining content will never fail us – or our clients.
Traditional Marketing
Think Outside The Box
Traditional Marketing is How People Engage with Your Brand Offline
Contrary to popular belief – Traditional Marketing is NOT dead. In fact, we often get the best results for our clients by using a combination of Digital Marketing and Traditional Marketing.
As we have seen an increase in marketing “noise” on social platforms – we have found the best way to be heard above the “noise” is often to return to tried and true Traditional Marketing. But to do so, with a fresh approach.
We still employ the time-tested “Rule of Seven” – which states “your prospect needs to see or hear your marketing message at least seven times before they take action or buy from you“.
Traditional Marketing is (and will remain) one of the tools in our toolbox to insure your message is seen, heard, and remembered.
Multimedia Editing & Development
STOP THE SCROLL
Multimedia Content is How Your Audience will Get To Know You
Think about the content that stops you in your tracks. You’re scrolling through Instagram – or browsing on YouTube – when suddenly you find yourself hooked. You are reading through post after post – or watching one video after another – when you realize two hours have gone by.
This is what we call – “Stopping The Scroll”. This is the kind of content your brand needs to be effective.
We can help you create and edit photos and videos that keep your audience engaged and entertained.
SEO & SEM
Get On Google's Good Side
SEO/SEM is how Your Audience Will Find You
Often overlooked by new businesses and even established brands – Search Engine Optimization & Marketing are a crucial component of an effective and bulletproof marketing strategy.
Trust us when we say – you want to do your best to stay on Google’s good side. Sure – the other search engines and platforms matter too – but how well you show up in search results on Google – can make or break your business.
We do basic search engine optimization on every website we build – but if you want to build and keep a high ranking site – this requires ongoing management.
Copywriting & Content Development
Content That Converts
Unique Handcrafted Content Is How Your Audience will Remember You
If you’re looking for more engagement on your articles, posts, or videos – we can help you. We don’t use any secret content creation formulas – we don’t have a done-for-you swipe file you can pull content from. Why? We know those techniques are tired – and more importantly don’t get lasting results for our clients.
Instead, we write custom content that speaks directly to your audience. We want your content to set you apart from your competitors – and be a consistent funnel for leads and sales for your business. For us, that means – no cookie-cutter content or spam marketing techniques. We believe it’s better to be honest and authentic – than to make a fast buck with questionable marketing tactics or devious sales techniques.
If you’re ready to create content that your audience will remember – get in touch today!
Fair Trade. Organic. Single Origin. Low Acid. Dry Processed.
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Good Coffee
We obsess over great coffee – the same way we obsess over great design. Our favorite coffees are unique, often hard to find, clean, well-balanced, with a distinctive flavor, pleasing aroma, smooth finish, and always fresh roasted and boiling hot.
Dakota & Erica Brown
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